Why our cans are often only partially filled!

Dear customers,

today we received another enquiry as to why the tins or jars are not full. Or in this case, a jar of Natur Vital zinc is only 1/4 full.

At first glance, this looks like a cheat pack, and of course we understand that customers initially have this impression. So that we don't have to answer the same question again and again, here is a new blog entry that should answer all open questions.
For the sake of simplicity, I'm not going to rewrite everything I've spent a lot of time creating for the customer, but simply copy and paste it here!

Hello Mr X,

i can understand that this looks like a waste of material. But for further statements such as "cheat pack" or "dubious", you should have a little more expertise before accusing something like that...

1. The LMIV stipulates that a lot of information must be printed on the jars, and in a font height of at least 0.9-1.2 mm.
   This is not possible on a jar that is too small; if you were to do this anyway, you would have to use a miniature font and would either quickly have the food control authority on your back, which also goes through our warehouse once a year, or a warning letter from a competitor, which is this sick law from Nazi times that lawyers are allowed to make a killing with today, and only in Germany and Austria.
2. Even this size is an imposition for senior citizens or anyone over 50, which is why I think it's justified and actually still too small. One of our goals as a shop is to be senior-friendly. Not to mention the handling of the cans. I'm sure all customers over 70, and we have a lot of them, would agree that such a mini can with a mini lid would simply be impossible to handle at that age with poor eyesight and shaky hands. It's also really annoying for me these days when the doctor prescribes mini pills that I then have to fumble out of mini tins, and I'm only over 50.
3. The manufacturers buy the tins or jars in very large quantities. If they buy, let's say, 10 different sizes of jars for the 80 products they have and buy 10,000 of each size, they pay much less per jar than if they had 80 different jars so that each one is optimised for the fill level, which they would buy 1,250 of each. I don't think many customers would be prepared to pay 25 euros instead of 23.50 euros for the zinc, because the jars, bought in such small quantities, would simply be insanely expensive.
4. Natur Vital goes to great lengths to produce products that are as additive-free as possible. It would be no problem to fiddle a little more cellulose powder or a little more heavy magnesium oxide into a capsule to make it look like a lot and reduce the price per 100 g, even though there is hardly anything of value in it. Many manufacturers like to do this, but Natur Vital doesn't do it on purpose, nor do any of the other brands in our shop.

I also see it as fraud if a huge muesli bag is only 2/3 full, because it's clearly not because the writing doesn't fit on it and the smaller bags would be more expensive. That is clearly cheating the customer. But certainly not in the case you mentioned.
I hope that answers these questions.

Kind regards

Mario Müller